Reckitt’s ‘Durex Love Series’ Campaign Won Two Accolades in Marketing Excellence Awards 2021
- Written by Reckitt Hong Kong
Reckitt* exists to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We believe that access to the highest-quality hygiene, wellness and nourishment is a right, not a privilege.
Reckitt is the company behind some of the World's most recognisable and trusted consumer brands in Hygiene, Health and Nutrition, including Air Wick, Calgon, Cillit Bang, Clearasil, Dettol, Durex, Enfamil, Finish, Gaviscon, Harpic, Lysol, Mortein, Mucinex, Nurofen, Nutramigen, Strepsils, Vanish, Veet, Woolite and more.
Every day, more than 20 million Reckitt products are bought globally. We always put consumers and people first, seek out new opportunities, strive for excellence in all that we do and build shared success with all our partners. We aim to do the right thing, always.
We are a diverse global team of more than 43,000 colleagues. We draw on our collective energy to meet our ambitions of purpose-led brands, a healthier planet and a fairer society.
Find out more, or get in touch with us, at Reckitt.com[1]
*Reckitt is the trading name of the Reckitt Benckiser group of companies
About Durex:
Since its establishment in 1929, Durex has over 90 years of experience in the sexual health industry, perfecting quality and innovation in a product range that includes condoms, lubricants, sex toys and games.
Durex is the first condom brand to adopt the global 'quality seal' as standard. All condom types exceed worldwide quality standards with dermatologically and electronically tested.
As an industry-leading brand, apart from innovating and improving products, Durex also conducts international research and makes donations in various areas such as sexual behaviour and AIDS. With its advanced and innovative R&D and outstanding reputation, Durex has now become the World's No. 1 well-known condom brand with a sales network all over the world.
For more information, please visit: www.durex-shopline.com[2]
About Marketing Magazine and Marketing Excellence Awards:
Marketing Magazine is Asia's leading source of advertising, marketing and media intelligence reaching out to CMOs across Singapore, Hong Kong, Malaysia, the Philippines, Indonesia and Thailand. It has produced many flagship events across Asia. Its high profile and prestigious awards are celebrated by both brands and agencies across Asia.
Organised by Marketing Magazine, the Marketing Excellence Awards are presented to marketers who have achieved brand success through integrated and innovative marketing strategies. Award winners are selected by industry leaders and veteran marketers. Leaders from different industries were invited to compete in a total of 33 categories this year.
For more information, please visit: awards.marketing-interactive.com/marketing-excellence-hk[3]
#Reckitt
References
- ^ Reckitt.com (Reckitt.com)
- ^ www.durex-shopline.com (www.durex-shopline.com)
- ^ awards.marketing-interactive.com/marketing-excellence-hk (awards.marketing-interactive.com)
Authors: Reckitt Hong Kong
