DFA Design for Asia Awards 2024

Written by Hong Kong Design Centre

Unveiling Asian Design Brilliance for Global Recognition International Submission Opens from April, Half Entry Fee until 30 April

HONG KONG SAR - Media OutReach Newswire ^[1] - 25 March 2024 - As a renowned annual international event that inspires innovative solutions and fosters collaboration transcending boundaries, the "DFA Design for Asia Awards" (DFA DFAA) continues to honour and showcase Asia's design excellence on the world stage. Online submissions for the 2024 edition will commence on 1 April 2024 (Hong Kong Time), inviting outstanding designs to participate and make an enduring influence across the design fields through honouring the excellent designs.

The DFA DFAA 2024 embraces a dynamic spectrum of the design industry by welcoming entries from 30 design categories spanning across 6 disciplines: Communication Design,Digital & Motion Design, Fashion & Accessory Design, Product & Industrial Design, Service & Experience Design, and Spatial Design. The DFA DFAA welcomes online submissions of all design projects that promulgate Asian values and perspectives worldwide. Entrants can enjoy 50% off on the entry fee by submitting entries on or before 30 April 2024 (Hong Kong Time).

"In the face of the constant flux of our world, where advancements and transformations occur at an unprecedented pace, design has become one of the key forces that navigates the complexities from within and brings innovative ideas to address the challenges of our rapidly evolving environment. Over the years, the "DFA Design for Asia Awards" has been a testament to the infinite creativity of the design community, sharing brilliant ideas that propel humanity forward with the world. Through the entries, we are eager to unleash the full potential of the vibrant designs for Asia and shape a future that is filled with boundless possibilities.", said Prof. Eric Yim, Chairman of Hong Kong Design Centre.

Launched by Hong Kong Design Centre in 2003, with Create Hong Kong of the Government of the Hong Kong Special Administrative Region (HKSAR) as the lead sponsor, the DFA DFAA has been globally acknowledged as an awards that aims to recognise outstanding projects embodying design excellence and benefiting the betterment of the design industry as well as Asia societies. To date, over 2,600 impactful design projects in Asia have been awarded under the DFA DFAA.

DFA Design for Asia Awards 2024 - Entry Details
Date	:	1 April - 30 June 2024 (Hong Kong Time)
Entry fee	:	HK$2,200 per entry
Promotion	:	50% off on the entry fee for submissions made on or before 30 April 2024 (Hong Kong Time)
Online Submission	:	https://dfaa.dfaawards.com/en/online_submission/ ^[2]

Calling for Award: Entries from 6 Design Disciplines:

(1) Communication Design Identity & Branding Packaging Publication Poster Typography Marketing Campaign	(2) Digital & Motion Design Website Apps User Interface Game Video
(3) Fashion & Accessory Design Fashion Apparel Functional Apparel Intimate Wear Jewellery & Fashion Accessory Footwear	(4) Product & Industrial Design Household Appliance Homeware Mobility, Professional & Commercial Product Information & Communications Technology Product Leisure & Entertainment Product
(5) Service & Experience Design Service Design Experience Design	(6) Spatial Design Residential Space Hospitality & Leisure Space Culture & Public Space Commercial & Showroom Space Workspace Institutional Space Event, Exhibition & Stage

Awards Structure All design projects submitted will be assessed by an international judging panel comprised of world-leading design experts and professionals. The panel will determine the Grand, Gold, Silver, Bronze and Merit awards.

Entry Requirements Design projects launched in one or more Asian markets^# between 1 January 2022 and 31 May 2024 are eligible for submission by their design owners, clients, brand owners, designers or design consultancies.

^#Asian markets include: Afghanistan / Bangladesh / Bhutan / Brunei Darussalam / Cambodia / Democratic People's Republic of Korea (North Korea) / Hong Kong / India / Indonesia / Islamic Republic of Iran / Japan / Kazakhstan / Korea / Kyrgyzstan / Laos / Macau / The Mainland / Malaysia / Maldives / Mongolia / Myanmar / Nepal / Pakistan / The Philippines / Singapore / Sri Lanka / Taiwan / Tajikistan / Thailand / Timor-Leste / Turkmenistan / Uzbekistan / Vietnam

Judging Criteria The judging panel will assess each entry based on the criteria below (as applicable): (1) Creativity and Human-centric Innovation (2) Usability (3) Aesthetic (4) Sustainability (5) Impact in Asia (6) Commercial & Societal Success

Winners' Entitlements & Exposure*: