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Shopee Reveals How Influencer Communities Build Trust

  • Written by Shopee

30% of Malaysian Buyers Reaffirm Purchase Decisions Through Relatable Influencers

KUALA LUMPUR, MALAYSIA - Media OutReach - 28 October 2022 -Shopee, Malaysia's leading e-commerce platform, studied the impact of Malaysian influencers on informing Malaysians' purchase decisions online. Shopee's marketplace study* examined the motivational structures...

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