Asian Spectator


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Demam ‘thrifting’ kalangan Gen Z: Sekadar trendi atau benar-benar berkelanjutan?

  • Written by Puty Febriasari, Dosen Program Studi Manajemen FEB UPB, Universitas Panca Bhakti

● Gen Z di Indonesia melakukan ‘thrifting’ karena harga murah dan tren, bukan kesadaran lingkungan.

● Pilihan belanja anak muda masih dipengaruhi oleh kenyamanan, gaya, dan tekanan sosial.

● Fesyen berkelanjutan membutuhkan edukasi, perubahan pola pikir, serta dukungan industri dan komunitas.

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