De Beers Group Doubles Down On Natural Diamonds With the Return of the Iconic ‘A Diamond is Forever’ Category Campaign
- Written by De Beers Group
Additional $20 million investment includes the return of 'Seize the Day' advertising reimagined for the 2023 holiday seasonLightbox ends LGD engagement ring test HONG KONG SAR - Media OutReach - 18 September 2023 - De Beers Group today announced it will reintroduce its 'A Diamond is Forever' tagline with an additional $20 million investment to...




