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When AI goes shopping: AI agents promise to lighten your purchasing load − if they can earn your trust

  • Written by Tamilla Triantoro, Associate Professor of Business Analytics and Information Systems, Quinnipiac University
When AI goes shopping: AI agents promise to lighten your purchasing load − if they can earn your trustWill you let AI do the shopping for you?Lebazele/E+ via Getty Images

Online shopping often involves endless options and fleeting discounts. A single search for running shoes can yield hundreds of results across multiple platforms, each promising the “best deal.” The holiday season brings excitement, but it also brings a blend of...

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