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The costume maker who convinced Hersheypark to embrace candy mascots and ‘chocolatize’ their old-timey theme park

  • Written by John Haddad, Professor of American Studies, Penn State
The costume maker who convinced Hersheypark to embrace candy mascots and ‘chocolatize’ their old-timey theme parkThe park, with its name originally two words, Hershey Park, opened in the early 1900s when Milton Hershey built it for his chocolate factory workers and their families.Mitchell Layton/Getty Images

A theme park has to have an identity. If you want to know the two things that Hersheypark does especially well, just approach the entrance.

There you will...

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