Asian Spectator


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Independent voters are few in number, influential in close elections – and hard for campaigns to reach

  • Written by Julio Borquez, Associate Professor of Political Science, University of Michigan-Dearborn

As the 2024 campaign cycle unfolds, campaign strategists, pollsters and political scientists have been closely watching independent voters.

The year began with a January 2024 Gallup report that 43% of Americans identify as political independents – regardless of whether they are registered to vote as a member of one party or the other....

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