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Messages can trigger the opposite of their desired effect − but you can avoid communication that backfires

  • Written by Sherry Seethaler, Director of Education Initiatives, School of Physical Sciences, University of California, San Diego
Messages can trigger the opposite of their desired effect − but you can avoid communication that backfiresWhat makes someone do the opposite of what you're suggesting?skynesher/E+ via Getty Images

The best graduation speeches dispense wisdom you find yourself returning to long after the graduation tassels are turned. Take the feel-good life advice in Baz Luhrmann’s song to a class that graduated 25 years ago. Only on a recent relisten did I...

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