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Are fears of saying ‘no’ overblown?

  • Written by Julian Givi, Assistant Professor of Marketing, West Virginia University
Are fears of saying ‘no’ overblown?We can be unduly hard on ourselves as we grapple with the implications of declining an invitation.Yifei Fang/Moment via Getty Images

Everyone has been there. You get invited to something that you absolutely do not want to attend – a holiday party, a family cookout, an expensive trip. But doubts and anxieties creep into your head as you weigh...

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