Asian Spectator


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5 lecciones de marketing del romance entre Taylor Swift y Travis Kelce

  • Written by Angeline Close Scheinbaum, Dan Duncan Endowed Professor of Sports Marketing.Associate Professor of Marketing, Clemson University
5 lecciones de marketing del romance entre Taylor Swift y Travis KelceLas gradas de los partidos de los Kansas City Chiefs tienen un aspecto diferente al de antes.Kirill Kudryavtsev/AFP/Getty Images

¿Qué ocurre cuando se unen la mayor estrella del pop del mundo y un bicampeón de la Super Bowl? Un montón de emoción, como ha demostrado el romance de Taylor Swift y Travis Kelce. Pero...

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