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Mpox, AIDS and COVID-19 show the challenges of targeting public health messaging to specific groups without causing stigma

  • Written by Ken Ho, Assistant Professor of Infectious Diseases, University of Pittsburgh Health Sciences
Mpox, AIDS and COVID-19 show the challenges of targeting public health messaging to specific groups without causing stigmaFear-based public health messaging can both motivate and alienate at-risk groups.AP Photo/Gillian Allen

During infectious disease outbreaks, clinicians and public health officials are tasked with providing accurate guidance for the public on how to stay safe and protect themselves and their loved ones. However, sensationalized media coverage can...

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