Asian Magazine

Survei: Masih gunakan logika media cetak, media siber belum maksimalkan interaksi dengan audiens

Written by Nurul Amalia, Peneliti Monash Data & Democracy Research Hub, Monash University

● Media ‘online’ di Indonesia kurang memanfaatkan ruang interaksi dengan audiens.
● Fungsi tradisional masih mendominasi ruang redaksi, belum mengembangkan hubungan langsung dengan audiens.
● Bisnis media perlu membangun hubungan bermakna dengan audiensnya.

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