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23andMe is potentially selling more than just genetic data – the personal survey info it collected is just as much a privacy problem

  • Written by Kayte Spector-Bagdady, Associate Professor of Obstetrics and Gynecology, University of Michigan
23andMe is potentially selling more than just genetic data – the personal survey info it collected is just as much a privacy problemFor companies like 23andMe, consumers are as much the product as the DNA test kits.Veronika Oliinyk/iStock via Getty Images Plus

As soon as the genetic testing company 23andMe filed for bankruptcy on March 23, 2025, concerns about what would happen to the personal information contained in its massive genetic and health information database were...

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