Toyota to Unveil Next-Generation Mirai Concept at 2019 Tokyo Motor Show's Future Expo

Toyota City, Japan, Oct 11, 2019 - (JCN Newswire) - Toyota Motor Corporation has announced the "LQ", a concept vehicle that leverages advanced technology to build an emotional bond between car and driver. The next generation of the Toyota "Concept-i", a concept vehicle first exhibited at the 2017 Consumer Electronics Show, LQ is equipped with automated driving capabilities and "Yui," a powerful artificial intelligence-powered interactive agent designed to learn from the driver and deliver a personalized mobility experience.

LQ

"In the past, our love for cars was built on their ability to take us to distant places and enable our adventures," said LQ development leader Daisuke Ido. "Advanced technology gives us the power to match customer lifestyles with new opportunities for excitement and engagement. With the LQ, we are proud to propose a vehicle that can deliver a personalized experience, meet each driver's unique mobility needs, and build an even stronger bond between car and driver."

As a mobility company, Toyota believes that when people are free to move, anything is possible. This vision is built on an understanding that mobility goes beyond physical transportation to include the human need to be moved and engaged emotionally.

LQ follows this philosophy under a core development theme of "Learn, Grow, Love." Yui and LQ's automated driving technology, both developed in partnership with Toyota Research Institute (TRI), combine to create a unique mobility experience that builds the relationship between vehicle and driver by learning from and responding to individual preferences and needs. The name expresses Toyota's hope that this approach will "cue" the development of future vehicles that enhance the relationship between car and driver.

LQ will be on public display at the "Future Expo", a special exhibition of the 2019 Tokyo Motor Show(1) from October 24 to November 4. In addition, Toyota today announced "Toyota Yui Project Tours 2020", a public test-drive event scheduled to run from June to September 2020. The public will have the opportunity to register for a chance to be selected to experience the LQ and the "Yui" AI. By using a smartphone app in advance to provide their interests and preferences, selected participants will join a test drive of the "LQ" with "Yui".

More details for the Toyota Yui Project Tours 2020 will be announced on a dedicated websitehttps://toyota-yuiproject.com/en/.

(1) The special invitation days is on October 24; the show is open to the general public from October 25 to November 4.

About Toyota Motor Corporation

Toyota Motor Corporation (TMC) is the global mobility company that introduced the Prius hybrid-electric car in 1997 and the first mass-produced fuel cell sedan, Mirai, in 2014. Headquartered in Toyota City, Japan, Toyota has been making cars since 1937. Today, Toyota proudly employs 370,000 employees in communities around the world. Together, they build around 10 million vehicles per year in 29 countries, from mainstream cars and premium vehicles to mini-vehicles and commercial trucks, and sell them in more than 170 countries under the brands Toyota, Lexus, Daihatsu and Hino. For more information, please visit www.toyota-global.com.

Contact:Public Affairs Division
Global Communications Department
Toyota Motor Corporation
Tel: +81-3-3817-9926

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